Gold Elixir: Ormonde Jayne Announces an Exciting Partnership with a Formidable English Brand

Ormonde Jayne has released Gold Elixir, a limited edition fragrance that is exclusive to Fortnum & Mason. The release is unisex, and marketed as a woody, floral and aromatic scent. 

Existing for over 300 years, Fortnum & Mason is known as a premier store for hand-crafted, luxury goods. This release can be found there amongst Roja, Xerjoff and other major niche brands.

Gold Elixir is packaged in the same bottles as the rest of the current Ormonde Jayne collection. The bottle presents three sides on the front with blue glass and a gold cap with ribbing. 

“Gold Elixir is constructed so as to allow each ingredient to unfold elegantly, a fascinating multi-faceted melange. Its composition is an intricate mosaic of amberesque, gourmand and classic floral notes. Wear it to give you an enticing and mystical presence”

The new release from Ormonde Jayne opens with Black Currant, Italian Bergamot, Black Pepper and Saffron. Then, it transcends with Geranium, Jasmine and Rose at the heart. Finally, the scent concludes with Musk, Moss, Patchouli and Vanilla Bean. 

“Spicy amberesque perfumes, bold and complex, lend themselves to a certain style and have followers all over the world.”

Ormonde Jayne Gold Elixir is available at Fortnum & Mason, as well as the official Ormonde Jayne website. The fragrance is only available in a 50ml and retails for $215 USD.