The House of Oud Sacred Groove
Niche Perfumery

The House of Oud Launches Sacred Groove

House of Oud has just revealed the latest addition to their expansive collection; introducing an all-new scent under the whimsical name, Sacred Groove. The fragrance is mainly inspired by paper and created by the perfumer Cristian Calabrò. The brand has cooperated with the Italian artist to create Sacred Groove. The white that the iris note makes which is made to be suspended in the air by the lavender that adds to its lightness. The spicy green of Angelica hints at the irregular nature of the material, not to mention the final touch of light wood.

The House of Oud Sacred Groove
The House of Oud Sacred Groove

The fragrance has top notes of Bitter Orange, and Angelica Roots, followed by the middle notes of Turkish Rose, Jasmine, Lavender, Labdanum, and Iris, and base notes of Warm Spices, Tonka Bean, Vanilla, Precious Woods, Patchouli, Myrrh, Amber, and Musc.

The House of Oud Sacred Groove
The House of Oud Sacred Groove

The bottle design looks akin to other House of Oud signature oval designs, but with a whiter aesthetic reminiscent of paper. We know we are much excited to get our firsthand testing of this unique sounding perfume. The bottle comes in both 7ml and 75ml sizes ranging from €35,00 to €220,00 and is available at the official website

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